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Privacy Policy

Rev. 01/2011

Facts

WHAT DOES FIRST FINANCIAL BANK DO WITH YOUR PERSONAL INFORMATION?

Why?

Financial companies choose how they share your personal information. Federal law gives consumers the right to limit some but not all sharing. Federal law also requires us to tell you how we collect, share, and protect your personal information. Please read this notice carefully to understand how we do.

What?

The types of personal information we collect and share depend on the product or service you have with us. This information can include:

  • Social Security number and checking account information
  • account balances and  transaction history
  • credit history and credit scores

When you are no longer our customer, we continue to share your information as described in this notice.

How?

All financial companies need to share customers’ personal information to run their everyday business. In the section below, we list the reasons financial companies can share their customers’ personal information; the reasons First Financial Bank chooses to share; and whether you can limit this sharing.

 Reasons we can share your personal information

Does  
First Financial Bank share?

Can you limit sharing?

For our everyday business purposes–

Such as to process your transactions, maintain your account(s), respond to court orders and legal investigations, or report to credit bureaus

Yes

No

For our marketing purposes–

To offer our products and services to you

Yes

No

For joint marketing with other financial companies

No

We don't share

For our affiliates' everyday business purposes–

Information about your transactions and experiences

No

We don't share

For our affiliates' everyday business purposes–

Information about your creditworthiness

No

We don't share

For affiliates to market to you

No

We don't share

For nonaffiliates to market to you

No

We don't share

Questions?

Call 205-428-8472 or go to www.ffbalabama.com 

Who we are 

Who is providing this notice?

First Financial Bank

What we do 

How does First Financial Bank protect my personal information?

To protect your personal information from unauthorized access and use, we use security measures that comply with federal law. These measures include computer safeguards and secured files and buildings.

How does First Financial Bank collect my personal information?

 

We collect your personal information, for example, when you:

  • open an account or deposit money
  • pay your bills or apply for a loan
  • use your credit or debit card

We also collect your personal information from others, such as credit bureaus, affiliates, or other companies.

Why can’t I limit all sharing?

Federal law gives you the right to limit only:

  • Sharing for affiliates' everyday business purposes – information about your creditworthiness
  • affiliates from using your information to market to you
  • Sharing for nonaffiliates to market to you

State law and individual companies may give you additional rights to limit sharing.

Definitions

Affiliates

Companies related by common ownership or control. They can be financial and nonfinancial companies.

  • First Financial Bank has no affiliates.

Non-Affiliates

Companies not related by ownership or control. They can be financial or nonfinancial companies.

  • First Financial Bank does not share with nonaffiliates so they can market to you.

Joint Marketing

A formal agreement between nonaffiliated financial companies that together market financial products or services to you.

  • First Financial Bank does not jointly market.